Thinking about the wrapping paper brief
/
Making it about producing papers for 1-10 year olds as a set of 10 might not be such a good idea. I spoke to Mark about it and he pointed out how there is no context to it which makes it different to existing papers.
So I thought I should strip this back and think about where I want to show where my wrapping paper could go. I have always admired the papers in Urban Outfitters and have a contact to send some to if I i=did them. That is why I have decided to use their products as the element which differentiates me from the rest of their wrapping paper stock by making paper to work directly with their products to make the 'gift' more of a wholesome package.
For example.
They have a few categories already in place such as gadgets, electronics, home-ware, stationary etc. If I used these categories, they are abstract enough to have some fun with them but I could included some of their products to tie it togthether as a thought out range made specifically for UO and only UO.
No comments:
Post a Comment